Socially Responsible Packaging Research & Initial Concept

Socially Responsible Packaging  Research 

Part1 

Obesity is a condition of excess body fat. In general, body fat accumulates when the

energy intake from food and drink is greater than the energy expended through physical

activity over an extended period of time. While excess body fat can have a genetic or

medical basis, these factors cannot explain the rapid increase in population prevalence of

obesity.

Causes of obesity

• Increasing energy intake

• Increasingly sedentary lifestyles

• Decreased walking, cycling and transport-related physical activity

• Changes in family structures and dynamics

 How is obesity measured?

Obesity is most commonly measured using the body mass index (BMI). BMI is a weight-to-height ratio, and is considered to be a reasonable reflection of body fat for most people. BMI is calculated by dividing bodyweight in kilograms by the square of height in metres (kg/m2).

Obesity in Australia

In 2007-08, a higher proportion of males aged 18 years and over were overweight or obese (63%) than were females (48%). These overweight/obesity rates were both up five percentage points on the 2001 results. These estimates are based on people's self reported height and weight. 

Initial Concept 1&2

Part2

Medication and elderly people

As we get older, our use of medicines will often increase as we treat ailments that occur as a result of ageing.

Medicines are taken to ease, control or cure ailments. They are effective and safe if used correctly.

Doctor General Advise

Learn the names of the medicines you are taking and find out why they have been prescribed.

You also need to know how often you should take them, and for how long. If it helps, write this information down.

Taking medicines

Always try to take your medicines as intended by your doctor. Make sure you know what to do if you miss a dose or take too much.

To avoid mistakes, never take medicines in the dark. Always read the label before you take the medicine and check the expiry date.

Storage

Never mix different medicines in one container. Always store your medicines in the containers they were supplied in.

Eyesight

Failing eyesight can cause problems with reading small print labels and information leaflets supplied with medicines. If this is a problem, ask your pharmacist for large print labels and leaflets.

Swallowing

Many elderly people have trouble swallowing tablets and capsules. You should always take tablets and capsules with plenty of water.

Initial Concept 3